Rush Seemingly Struggling With Low Ticket Sales for Reunion Shows, Was It a Mistake?

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Photo Credit: Frederick Breedon/Getty Images

Rush fans have raised concerns about ticket sales for the band’s upcoming reunion shows. This discussion emerged on Reddit’s Rush community.

One fan expressed worry about the sales performance, particularly regarding the second Montreal concert. The discussion centered on whether adding a second show to the reunion tour was the right decision. Fans questioned the ticket availability and pricing strategy.

Some fans attributed the slower sales to high ticket prices. “Excellent! There’s plenty of fans like me out there who refuse to pay these ridiculous ticket prices,” one fan commented. “If they reduce the prices to a more reasonable level, like say $100/ticket, they’ll sell out no problem. I’m pretty sure the last time I saw Rush in Montreal on R40 I paid something like $95/ticket for decent seats. And if not, I’ll be enjoying the inevitable R50 live album for years to come.”

However, other fans remained optimistic about the reunion’s prospects. “It’s still almost a year away. It will sell just fine,” another community member noted. This suggests that concerns about ticket sales may be premature given the time remaining before the shows.

The ticket pricing concerns raised by fans reflect broader frustrations with the 2025–2026 reunion tour’s overall strategy. Mid-level seats commonly range from $350–$400, according to Alternative Nation. Even cheaper seats in less desirable sections still cost over $300. This represents a significant increase compared to what longtime fans paid in previous tours, creating tension between the band’s pricing strategy and fan expectations.

The pricing concerns have had measurable impacts on sales across multiple markets. Many tickets remain unsold in significant markets like Detroit, Washington DC, and Philadelphia, reports Alternative Nation. Slow sales are likely caused by the inflated prices combined with broader market conditions and promoter practices. Despite the initial excitement surrounding the long-awaited reunion, the high ticket costs have created barriers to attendance for many fans.

The tour itself has expanded significantly due to initial demand. The reunion tour has grown to 58 shows across 24 cities, according to Ultimate Classic Rock. Multiple added dates appear in major markets like Los Angeles, Chicago, New York, Toronto, and Cleveland. This expansion suggests that while demand exists, the pricing strategy may have miscalculated how many fans would actually commit to purchasing tickets at the current price points.

Some industry observers have speculated that the high prices are an intentional strategy to combat ticket scalpers. By setting face values near resale prices, the band can capture profits that would otherwise go to resale sites. However, this approach appears to have backfired. The elevated prices have deterred casual fans and created the very ticket availability issues that the reunion tour is now facing.

The discussion highlights ongoing debates within the Rush fanbase about pricing and demand for the band’s return to touring. The outcome may potentially influence how other legacy acts approach their own reunion tours in the future.

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